Fashion, Outfit of the Day

Lilly Pulitzer for Target: It Has Arrived

The Lilly Pulitzer line for Target officially launched last Sunday…I wish I could say that it made its debut without a hitch. From the minute word hit the street of this exciting collaboration there has been quite a buzz. Anxiously awaiting to get my hands on these pretty prints (along with every other fashionista across the nation), here’s my experience in a nutshell.
April 18 11:55 pm PDT: After logging onto from my iPhone and refreshing the home page a dozen times, the “Preview Collection” button turns to “Shop Now.” I hectically scroll down the list of products and find none of which were on my wish list…weird. 30 seconds later, I take a stab in the dark and add three random items to my cart, enter my billing and shipping information, hit “place order,” and a confirmation email shows up in my inbox at 12:03 am PDT.
Now after midnight early morning on launch day, I pull up from my desktop computer. Finally most of the products appear and are ready for purchase. I start by adding the high-waisted bikini, matching coverup and the beach towel to my cart. All items were available in the correct size. Hooray! After adding one more item, I click “checkout.” Now that my info is saved, I simply hit “place order” and get the lovely message “server unavailable.” After checking @Target on Twitter, it confirmed my assumption. Due to the excitement of the big reveal the website crashed. As the waiting game continued I couldn’t help but amuse myself with the tweets of frustrated #LillyForTarget customers across the nation. Eventually the website worked up until the most important part…the checkout process. After trying multiple times and failing from different devices, I finally gave up around 1:30 am. While I was disappointed with my shopping experience, I felt fortunate to at least have three items from the collection.
Fast forward to Monday morning, April 20th, I receive an email from Target with subject “A shipment is coming your way soon.” Obviously I assume it is the order that I placed and received a confirmation for, but when I open it up, lo and behold it is for the bikini and beach towel! Apparently three of my failed orders went through after all. Now check out the “Nosie Posey” button down shirt styled below with high-waisted green shorts and my fav fruit-shaped purse!







This post is GG approved


Although I received a couple of duplicate items, it’s safe to say that these pieces were worth the trouble! For $24, this top’s quality and fit are more than adequate and the colors are as vibrant as true Lilly prints. Unfortunately this button down shirt is sold out, but I have linked to available Lilly Pulitzer items, so that you can imitate the outfit above.

Imitate this look:

Look A

Shirt  | Shorts | Shoes | Purse

Look B

 Shirt | Shorts | Shoes | Purse


If you are reading this from you email, visit for the full version and to peruse all other “outfits suitable for spring.

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    Cool outfit.

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